Hello & Welcome!

        My fascination and passion with hair started at the age of eight in Monrovia, Liberia. I have always been interested in doing and learning more about hair. As a child, I practiced different hairstyles on the kids in the neighborhood by analyzing the pictures they showed me. This is when I realized I had a creative gift. My career began in 2007 at the age of ten when I relocated to the United States. After moving, I continued to perfect my skills by styling my family and friends hair. Hair have always been a dream of mine but I did not know how to effectively use my gift. My clients always encouraged me to open my own hair company, but I was reluctant to follow my dream. After graduating with my bachelor’s degree, I decided to become my own boss. I am a versatile stylist that is capable of doing braids, natural hairstyles, weave and more. After years of experience and research I can confidently offer my customers the best products. My goal is to make women feel beautiful in their own skin. Beauty starts within us but “enhancing our physical appearance gives us that extraordinary power to love and be ourselves".

CEO of J'Adore Naemea
Elizabeth Matadly ​

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